Prayer to Go?
July 30, 2015The “fast” in fast-food-drive-thrus is getting slower. The amount of time consumers are spending waiting in the drive-thru line is getting longer due to the complexity of new products major fast-food chains are selling and because of double checking for order accuracy. For example, a Cantina Bell bowl at Taco Bell may have up to 12 ingredients to assemble and double check. Nothing makes a drive-thru experience more maddening for a customer than getting the wrong food! So now the average amount of time the typical consumer spends waiting in a drive-thru line is 219.97 seconds in 2014 compared…